Want to start a business better find a godfather

This time it was the Silicon Valley with Chrysler's friends, and it felt a little different from the previous trips to Silicon Valley. I found a new scary trend for Silicon Valley's tech start-ups: looking for backers and a big spender.

And the tycoon may be Chrysler, Nike, Lego http://www.aliyun.com/zixun/aggregation/8150.html "> Traditional industry giants." With the combination of traditional industry giants and Silicon Valley start-ups, Americans are in the front of the world, creating a surprising number of products.

A friend of the Silicon Valley Bank told me that one of the hottest startups in Silicon Valley now is wearable equipment. But the problem is soon in front of these entrepreneurs, if you are a 50-person wearable equipment start-up company, you do not have the money to the Super Bowl advertising, and not cover the thousands of stores across the United States, how do you sell your products to consumers?

Another trend in Silicon Valley is that traditional industry giants such as Nike, Lego and Chrysler are looking for cooperation in Silicon Valley, hoping to increase the technological component of traditional products. Nike, for example, has launched its own Feulband electronic bracelet, which can monitor the body's movement, and Lego is trying to introduce smart toys with electronic chips.

A senior Chrysler executive told me that they were also trying to find a partnership with Silicon Valley technology companies to increase their appeal to users. Before, Chrysler's Jeep brand has been more emphasis on cross-country tradition, relatively simple interior, but now, young people no longer care about what you use the engine and gearbox, they are more concerned about the car has cool electronic equipment.

When I first opened the Jeep's new car free light, to tell the truth I have not recognized it is a traditional jeep. The exaggerated, dynamic front face and the traditional conservative Jeep styling like the two companies produced, the car weakened some of the usual off-road configuration, but also increased the city's driving needs of some features, such as the 9-speed gearbox.

For young people to like it, the car is powered by voice control, WiFi, and wireless charging, plus Internet services such as Yelp, a U.S. version of the public comment. The free-light onboard system has its own software store, which can download a variety of on-board applications, just like Apple's App store.

Chrysler says it needs to change too. After all, not so many people are going off-road all day, so their design teams are flying to California frequently, looking for design inspiration. For Silicon Valley's tech start-ups, there are endless opportunities.

Small companies have small companies to survive the way, that is to find a backer, alongside the wealthy. In China, I see a large number of entrepreneurs plunge into wearable equipment entrepreneurial tide, they do the same watch, hand ring, but ignore the start-up company to build a brand of the difficulties.

The rules of the Internet game is the winner take all, that is, only a few companies have the opportunity to succeed, most companies need to find their way out, then the combination of traditional enterprises, with the Internet thinking to transform the traditional industry is a wave of big waves. We see wearable equipment, the internet of Things is a very good opportunity, and the traditional industry cooperation can let many small and medium enterprises find a way out.

Silicon Valley is already on the move, what about us?

Attention: Internet Enthusiasts http://www.joelde.com/