What are the non-technical factors that affect the effectiveness of SEO work?

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A lot of SEO personnel focus on the daily attention is the dynamic search engine, SEO technology learning, and production site optimization program. In fact, there are a lot of non-technical factors, but also affect the effect of optimization, the following small fly to introduce some of their own encounter or heard.

1, the customer does not understand. Previously to an enterprise to do optimization, two-month time keyword ranking to do the first, the customer is very satisfied. But after a while, the rankings fluctuated. So, customers call every day to urge: more snack bar, and strive for tomorrow to the first. No matter how I explain to the customer: this need cycle, need to wait for Baidu update. Customers are still calling every day to urge. I gave up the list because I was impatient.

PS: The optimizer really needs the understanding of customers, because the work need time, not their own control, so the customer does not understand, you need to communicate more.

2. Overall ability of team members. After several optimization teams, the overall ability of the team to improve the effectiveness of the impact is also very large, that is, other team members have the basic knowledge of optimization. If other members do not have any knowledge of optimization, the optimization scheme is difficult to carry out, there will be a variety of accidents. A team with the knowledge to optimize the whole staff, and a team of people who do not optimize the knowledge, the things made out will be very different.

PS: In this case, the optimizer should communicate with the leader more, seek the approval of the leader, and train the basic knowledge to the Department personnel.

3. Communicate with other team members. A lot of optimization have such an experience, their own production plan no one to carry out, no one to take their own words. Many people have doubts about the optimization, or even the mood of resistance, there are some people feel that optimization is just a person's things to do, nothing to do with their own. Then, there will be optimization feel that the team people do not understand themselves, team people feel that optimization is not capable.

Ps:seo staff should communicate with other members of the team, so that they understand that everyone is very important to optimize, but also to find ways to establish their own prestige, if necessary, to do some example out, to prove their ability, but also let themselves have a voice right.

4, leadership requirements. Some optimization staff will feel that the leadership does not understand the optimization, put forward a variety of requirements is very strange, feel that their job is to enhance the site's traffic. In fact, the task of their own work is to let the leadership satisfaction! The purpose of the website and the company exists is not the flow, but the profit! Many times, the leadership will stand at a higher level, so that the company's profitability, can be long-term development of the level, so the optimization requirements. 8630.html "> Sometimes, optimization of the value of the flow, not the leadership of the value, may not bring a lot of profits to the site."

PS: When the optimizer feel that the requirements of the leadership is unreasonable, with their own thinking is not the same time, should think more about why the leader would like to ask, where they have to consider the imperfect. If it is really the problem of leadership, you can also choose the right occasion to put forward.

Small fly above according to their own and some of the optimization of friends encountered a variety of problems, made a summary, I believe that many optimization staff have encountered, but also hope that their suggestions can help a little. There are wrong places, welcome to make bricks! The article by the United States red Maple http://www.51hongfeng.com/Finishing, reproduced please indicate the source.