Zhang Sijia: On the anchor text in SEO

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A week did not write articles, because last week a plan, time is relatively tight. Fortunately, planning is done, as long as not too busy I must insist on writing articles. All say that we SEO important is the executive power, I insist on writing the article is also a performance of the implementation of it ^ ^ haha. When it comes to executive power I still think that SEO knowledge on those, the same knowledge someone can through his website well, some people do bad. In fact, the reason is that everyone's executive power is not the same, so good execution is the basis of doing good SEO. Oh, a little said far ~

Today's theme is anchor text, anchor text is an important part of SEO. The simple introduction, anchor text, English name is anchor text. In fact, the anchor text is the text of the hyperlink. In the ocean of the Internet, all Web sites are interoperable, and linking them together is a link to hyperlinks. Anchor text is the hyperlink text, in the hyperlink anchor text can be a keyword, can also be a sentence. The role of anchor text in the Web page is to tell the viewer where this click is pointing.

In the SEO perspective, search engine spiders can crawl through a site's hyperlinks to another site. We all know that a website wants to do well in SEO, you must have to search engine spiders constantly come to your site crawling. In the search engine Spiders crawl site at the same time, the importance of anchor text is reflected, because the search engine will be based on the anchor text hyperlink to this site is linked to the initial set as. It can also be understood that a website has a hyperlink to another site, and the anchor text on this hyperlink is an introduction to the site to which the site is directed. This anchor text allows viewers to understand the subject of the linked site, and the same search engine can get the information through anchor text. I do not know what I said can not listen to understand, but the anchor text on the importance of site SEO is indeed very obvious.

Anchor text in the SEO main embodiment of the form:

1. Internal links: Internal links will not have a direct impact on the site's search engine rankings, mainly through the internal link anchor text so that search engine spiders within the site more active crawling, more crawl our page.

2. External links: External links or links, that is, third party sites to the link to our site, this site in the search engine rankings have a direct impact. We all know that search engines are very important to the external links of the site, especially the high weight of the site links. For example, in other sites have links to your site, which represents the site's recognition of your site, and this anchor text is that site on your site an introduction. Search engines value This introduction. So the general site in the exchange of links, will be the other site to their site's hyperlink anchor text set into their own site's main push keyword.

Today to write this, in fact, anchor text No technical content, we just know his concept on the line. And the role he played in SEO.

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