Online Trends

Everyone loves a dinner party, but I'm surprised to hear people are bored with the idea of nurturing a potential client. Because you think about it, dinners are very similar to developing a potential client program. 　　They all ask the organizers (marketers) not only to communicate, to communicate regularly, to trust and to build relationships with their customers, but also to maintain relationships with customers. First of all, (like a dinner party) Make sure your home looks best when you invite a bunch of friends to dinner, do you throw dirty clothes around? I don't think so. ...

Orange-born Huainan is Orange, was born in Huaibei, and this sentence in the social network ads also apply.   　　Open Sina Weibo and watercress, you will see two different styles of advertising, the following casually take out some contrast. The former for Sina Weibo on the promotion of advertising, the latter for the hard wide spread of watercress. The difference between the two? I don't think I need to explain it more. 　　Look at the two ads, you may have a feeling: Sina Weibo this rough development of the place, even the advertising is brutal, and in watercress this literary and artistic place, even advertising is also literary and artistic. As a PR person ...

There is a rule in many villages in China: Each year, farmers ask each other what their crop is best, and then sprinkle the seeds of the crop as they decide what to do the next. 　　So, by the harvest season of the following year, we can see from the lens of the major media one after another a face of farmers, holding a harvest of crops, with "a large number of XX unsalable, no one to buy rotten in the field, who will save the toil of a year of farmers," such as the title. No intention to criticize farmers in the economic law ignorance, but this short-sighted, in many industries ...

A user can not all know all the brands, in the face of the problem will be able to send screenshots to the social network for help, micro-trust friend Circle is so crazy to brush the screen. 　　Crazy guess map and Baidu Magic Map, two with the application of the graph, these days to the micro-letter circle of friends brush burst. 　　Let's talk about crazy guesses. 　　Crazy guess is a puzzle figure puzzle light game, similar to your painting I guess, will be a popular social products and well-known brands, characters, sports abstract painting, users can be prompted according to the word game, currently has more than 300 off. Play: The system will give a card and a group of text ...

Foreword: This is a story that really happened. In a product planning meeting, a PM facing from the Content department and marketing department colleagues, proudly said: "According to the rules of the crocodile, we need to do is to do a service in the user's quality products, to disturb the closed industry, increase the vitality and competitiveness of everyone." "Sitting on the pitch I put down the phone, inferiority in their own ignorance." Quietly open the phone, search to finally understand the "crocodile rule" refers to if you have one foot by the crocodile bite, then do not struggle, that will let you have no hand ...

In the process of designing a product, one of the responsibilities of the Product manager and the designer is to deliver the information to the user effectively. 　　In the Internet product, the operation guidance, the result feedback, the interface present element, the size, the color and so on, can be regarded as the information transmission. Efficient and accurate information delivery is the basis of a good user experience. The following is a summary of several simple principles for effective information delivery: first, the process of using language information that users can easily understand is like a conversation, which requires language. The form of language may be text, pictures, or flicker, discoloration, size ...

07 began to pay attention to the Twitter report, 09 began to play rice, and then the meal was closed and began to play Sina Weibo, did not think today, "social media marketing" by the industry and customers to give so much attention. After we served some clients, practiced some projects, participated in some proposals, mixed up some activities, and experienced some experts, there was indeed some thinking, or initiative or passivity, about the field. 　　These thoughts may not solve many problems, but it is worth writing down and spreading them if they can lead to deeper thinking. "Society ...

Two months, 60 days, 50 micro blogs, about microblogging operations. is not what the big sermon, also is not what profession path, just jot down oneself to think, does not represent any organization or the organization, reader randomly to pat the brick. 　　50, look slowly. What is interaction? Micro-bonnet reply and micro-blog keyword search reply, such as interpretation is called interaction and so on, think this is called customer service more appropriate, chat is not a strict sense of interaction. Think carefully, interaction is the first to mobilize the user's emotions and then together with his creation of the process 1, the purpose of the operation is the dissemination of information, the ultimate goal is to achieve precision, the middle assume an important role ...

"Dude, we're going to log on to Android, IOS, BlackBerry and Windows Phone platforms." We must finish the work right now. "We should do a third party integration work before the product is released." 　　"Why are there no sharing buttons in our apps for design networks such as Twitter, Facebook, Google Plus, Reddit, Tumblr, and Pinterest?" As a CEO of a development and design company, I have helped many enterprises with application development work. And a lot of time ...

Micro-faith is not a universal artifact! Today, many brand owners are doing micro-letters, we go to talk with some party A is often asked: we want to do micro-letter, do you have some good ideas good plan? But why do micro-letters, do a micro-letter can achieve what kind of effect, micro-letter exactly want to make what appearance, they may not have a clear idea. To do the micro-letter, more because it is popular, as well as those such as the most grounded gas O2O, fruit vendors use micro-letter monthly 90,000, pancake vendors use micro-letter business hot, such as exposure case. Chinese people are very good at imitation, brand owners are more to go ...

Recently, it has been said that Renren Wireless division of the Organization of the adjustment, will be transferred to everyone's game and glutinous rice Network business unit, but do not rule out the fate of some employees will be affected. This is tantamount to saying that Renren has plans to give up the wireless division. Another message is that Renren announces a strategic partnership with Youku, sharing its platforms and resources, and cooperating deeply in the areas of traffic, users and content. This is equivalent to say, everyone does not intend to consider its video company 56 network mood, this use of investment wrist to do business Chen a boat style, tiger smell has been dedicated ...

When it comes to sex-related topics, American newspapers and magazines have a complex attitude of sex beginners. Light does not touch, light wants not to do, optics does not practice. One-fifth of Americans read erotic books, and around One-fourth to One-third of web searches around the world are about erotic content. Until now, magazines and newspapers have kept "sex" content to a considerable extent. For a card in the second base position (more specifically, is the side of the milk) industry, it finally ushered in the newspaper and magazine industry in the era of sexual maturity of the omen. Thanks to all the foreigners, pornography ...

After the weekend to see Hayao Miyazaki's "Goodbye Safflower", was hand 嶌 Kwai a "Farewell to Summer" thoroughly conquered, listen to an afternoon is not enjoyable, conveniently in the QQ music to find and share the micro-trust friends Circle, attracted a bunch of friends praise. Open QQ space, found a lot of students with the latest watermark camera to bask in the scenery, sun, sun food. 　　Open Tencent Weibo, all over the news events at a glance, conveniently forwarding a search for relatives of micro-blog, the hearts of blessing, hoping to get lost family early reunion. In an era where sharing is ubiquitous, sharing buttons can be seen everywhere. But it caused me to think ...

Ali Wave after the incident, some non-it circle friends asked me: will not be on the micro-blog is everywhere Taobao ads? This question is not a "yes or no" answer. I can only say: yes, but not everywhere. 　　Sina Weibo is not Sina homepage, this should have no doubt. However, it must be admitted that there will be an increase in advertising from electricity dealers. So there is a circle of friends to discuss the topic: large beauty said will not affect the user experience?—— Circle of people and outside the circle of people, the perspective is not the same. But there is a natural assumption in the circle of people that the user ...

App description is important, as many people know, but have you ever compared and studied how other people's apps are described? 　　There is no doubt that the app description page is more than just a description, it's more of a sales page, and developers can't sell their products face-to-face to users, so the importance of App description pages is highlighted. If your app is free, the user may have a quick glance at your description, because it's free, so it's not going to look very closely and find the information that will entice him to download it. But for paid apps, users will read ...

Social networks and the media, competing for the attention of users, are using each other's strengths to help them develop their products or content. The collaboration between Twitter and the television media has come up with a new way: "Twitter amplifier" (Twitter amplify) to help the media to promote television programs. Twitter calls itself a "bridge" that connects itself to each "screen". 　　Perhaps, after the television media, there will be magazine publishers, sports Center or music channels. In addition to ...

"Guide" in the past a long time, the necessary software is QQ and Thunderbolt. Now, the installed must become QQ and 360. In Shenzhen, Thunderbolt had been placed high hopes, known as the next Tencent.   　　Why has a company with more than 400 million users, the world's largest download engine, failed to play the leading role? Recently three things happened in the video circle: Baidu Archie Art acquired PPS, Sohu Video acquisition pplive merger of the gossip constantly, plus last year's merger of Youku potatoes. This is the video circle of the last two years of the three major events, however, as a veteran video with the download site Xun ...

It is reported that the current number of domestic app more than 500,000, in the mobile Internet high-speed growth of the wave, almost all entrepreneurs will think that mobile applications will become a future mobile internet import one of the important. But at the same time, the vast number of apps that have been spawned are mostly below the subsistence line, with about hundreds of apps disappearing from people's phones every day. 　　In other words, most of the apps may never have been seen in people's eyes. Open the most well-known domestic market, such as 91, Jifeng, Android, wood ants, we will find, whether the official website, ...

"Guide" News client peak battle menacing, the portal site in the mobile Internet competition after nearly two years of fighting, finally entered the run-off.   　　are mobile internet times, how will these news clients make commercial plans? 　　The portal wants to reverse the attack on the mobile internet, so the news client is on fire. Sohu said, my news client installed capacity over billion! NetEase said, my news client installed capacity over 50 million! Tencent said nothing, referring to the micro-letter Tencent News Plug-ins. According to Tencent, the current micro-trust users are close to 4 ...

Why is Facebook blue--from the initial to the latest version, after the design change, the constant main color is blue? The answer is really simple, according to a New Yorker interview, Facebook founder Mark Zuckerberg is a red-green blind, he can only tell the blue: "Blue for me is the most colorful color." "* Facebook's initial design interface, then it was called thefacebook.com. At that time, to open an account on the above must have a ...