I remember a few years ago, friends around me will tell me: "I have a dream, is to do a website." , but do not know what type of website to do, seemingly just heard a lot of internet wealth myth, the Internet's entrepreneurial threshold is low. Recently, friends around to meet changed to: "I want to do e-commerce, I want to sell things on the internet," but most of them only heard that a lot of people in the Internet to sell things made a small fortune, they also want to sell, but still do not know what to sell, what can be sold.
A simple word, but the way out of the current online shopping is more and more people accept, but also more and more people are ready to devote themselves to E-commerce, after all, E-commerce does not need to prepare a lot of money to burn, and the beginning will have cash flow. Such a good phenomenon, but also reminded me to write something desire, so get this article, and friends to encourage.
Before deciding to do E-commerce, you giri to think about a few questions, and then do it later.
Are you ready?
Although electronic commerce hangs the prefix of an electron, but after all still business, speak plainly is business, say vulgar is 练摊. Bargain, low buy high sell, this and street stalls, street open shop, do a chain, big open a mall is the same. When you decide to do it, you have to drop yourself from the cloud of Internet entrepreneur to a small businessman.
Goods are the same goods, but your 练摊 is on the internet, not in the street, Hawking is the same hawking, but you do not have to hold the loudspeaker in the street repeat "factory outlets, walk past do not miss", but to the computer repeatedly beat the same words. Hard is the same hard, small business people go to the streets, which people more crowded, you have to look at the two eyes, you have to see if there are orders, eat and drink Lazarus can not be too far away from the computer. Other go out Amoy goods, wholesale, classification, finishing work, basically the same as small businessmen, you will at least the same technical life, to shoot the product photo, write a good description.
And the competition may be more intense than the small businessman, peddlers although occasionally to avoid the urban management of the penalty, but in terms of business they are the most small area of competition, their keen market sense of smell can let them quickly away from the price war smoke, and do e-commerce, facing the whole country merchants price war, And the price war is easy for you to get no harvest.
When you also want to do online selling things, I suggest you first do not envious other people's shop how to succeed, first to observe the street vendors to see if they can absorb their essence.
What are you going to sell?
When you're ready for a mental situation, it's time to figure out what you can sell and what makes it more lucrative. The world is big, in addition to drugs, arms and other national laws and regulations are not allowed to sell things, in fact you can sell online. Large to the aircraft, small to toothpicks and other actual products can be sold, hotel ticket booking, mobile phone charger, credit card integration and other virtual services can also be sold. As long as you can think of, as long as you have, as long as you sell, there may be someone to buy.
Choose what to sell, and there is learning. Choose the right, make money, disorderly election, see people sell good, envy follow suit may be miserable. The individual has several product selection principles for reference only.
1. Subdivision principle. The online shop is not subject to the store, rent restrictions, a come up to open a Wal-Mart, lack of energy, what is sold is tantamount to nothing to sell. Now the internet is not just beginning a blank time, choose the right industry in a certain piece is the correct way, focus, professional to win customers.
2. Interest dictates. Technology is the first productive force, and interest is the first mover. In the vastness of the Internet world, special interests can be found to resonate. If you have a good look at genuine CDs, consider selling some of the hard to find CDs, and if you're a pet doctor, consider selling some pet food. If you like to look around for discounted coupons, you can even sell them online to collect coupons and talk to girls about where to buy something. In short, can do their favorite things, but also make money, double power, Soho is within reach.
3. The nearest principle. Whatever you do, there is one thing you have to do, and that is to buy the product first. Whether the product is physical or virtual. When you buy only one, it doesn't matter far or near. But when you are going to buy it and then sell it at a high price, you will be more confident when you meet for negotiation and inspection. So, no matter where you are, first look around whether there is something to sell, living in a big city can consider selling small cities cannot buy, body in small place can consider selling local specialties. The nearest principle there is another advantage is that you just talk, you can not store goods, that is, strive to achieve zero inventory, after all, inventory is to occupy capital and dangerous.
4, from small to large. First of all, choose their own most resources the best price advantage of a small thing to start with, and then along with this product expansion, in the communication with the guests when the new needs to discover. This approach will ensure your market judgment.
5. Patience and patience. Do not release on the illusion that there are orders, products up, need to go to QQ, Forum, MSN and other sales promotion.
Third, from the platform, or choose Taobao?
When it comes to e-commerce, you can't just talk about websites. The street stall at least have to buy a few clothes in advance, buy a big cloth. And online selling things, face two choices, either directly on Taobao to sell, or to build a website.
1, Taobao. For most people, Taobao is too simple, register a Taobao account, certification, upload products, open the shop, the novice has a two or three-day deal. But Taobao is facing the price war, in Taobao, there is no unique product, as a novice, in a hail of bullets rushed out of a way out, the choice of products is required quite a lot of effort. In order to get some orders as soon as possible, in the product title, photo, description, sales have been and the communication between the guests will be hard.
2. Build your own website. Since the construction of the site is not difficult, choose a domain name, buy a space, pick a 400 national customer service phone, download a Ecshop,shopex and other ready-made procedures, change a logo, create a column, upload products, apply for third-party payment channels, the next is to consider the issue of website promotion. Here you need to solve the problem is the trust of the site, the price can be more expensive, pictures, descriptions and so can be completely protected from Taobao some restrictions.
Taobao, self-built sites have advantages and disadvantages, Taobao has a strong flow and brand advantage, according to some of the rules Taobao, or can take care of the new shop. From the current some do a good shop view, Self-built site is the trend. Many Taobao has a certain sales of the shop will try to start their own website, Taobao's credit to the new site has a very good publicity and promotion role. And since the beginning of the site to rely more on Baidu and other search engines, concentrate on doing the content, in fact, is the same.
Four, prepare the fodder, ask oneself can insist how long?
As the saying goes, the troops are not moving. Online 练摊 Not as many people say, you can also day classes, occasionally to see. To be true, it is estimated that many white-collar workers have long been happy, the days of the race immortal. Open Shop Online, it means having to say goodbye to the nine-to-six Saturday Sunday, to live a 7x24-hours-long life, and to be able to count the days of the month, and to figure out how much to sell today and sell a few dollars a day. Also means less fitness running time, the second to squat in front of the computer every day, patiently to the guests, to accept the complaints of guests, to meet the requirements of the guests. These are not only the test of financial resources, but also test the endurance of people.
E-commerce, say good, but please remember, online shop will be like a stall, bearing in mind "every day to make money" to have the chance to survive.