E-commerce Web site mining long tail keyword experience sharing

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

Because of the uniqueness of the industry, it is important to provide the conversion rate when the key words are mined, but the drainage is not emphasized. Therefore, the mining of long tail keyword needs to be combined with the data selection. Here I have to mine these days to dig cosmetics category Long Tail keyword method to share.

A common method of mining long tail

The first tool is the use of Webmaster Tools keyword mining capabilities, such tools have been using the effect is still good. Enter the target keyword, can well display different time period corresponding long tail keyword Baidu Index, the relevant index of the top page. This also has the convenience to us to analyze the target long tail key word front page characteristic.

Of course, this step with webmaster tool keyword Mining, need to establish a database document. Statistics on the relevant target keyword index, long tail keyword and keyword index rankings. and expand the lower end of the key word for exponential long tail mining

The second method is a search box hint. Mainly Baidu search box and Taobao search box tips. For the search box hint This everybody is very clear, completes the record to be able.

The third is the use of the site's background statistics, from this place to see our site at different times of all search keywords, you can choose from this place and expand.

A newly-explored keyword for long tail

For our analysis of the cosmetics industry long tail keyword expansion, we can not give up and use of Taobao data tools. Focus on the use of Taobao quantum statistics and data cube related data, it can be a good mining to the value of the long tail keyword.

Because our website has the shop on Taobao, can use the data cube. This tool needs to be kissed by a shop or mall in Taobao. In this way, the long tail keyword of cosmetics is strong in target and high in value. As long as the site weight promotion, the corresponding diversion and conversion rate will be higher.

Rich effective long tail keyword

We are aware of the relevant tools in the mining of keywords, a considerable part of the competition is very strong, such a long tail keyword inadvertently also became a hot keyword. And we dig long tail for the purpose of the keyword more time is: mining unpopular effective keyword. So how to make the long tail of mining to maximize the effect of the keyword, we are digging in the long tail when important consideration.

The method here is the format. In the mining data found that some should appear in the long tail did not appear, similar to "the price of a certain cosmetics", "How much money", "a certain place where can buy a certain cosmetics." Here, if we usually do the long tail of the keyword we can directly think out. Here we need to apply the fixed format to add.

Through the above methods of mining to long tail keywords, we can apply to the site's products, news information. Good long tail keyword content construction, so as to catch visitors to improve diversion conversion rate. This article by the Jingxi Rouge shop http://www.yanzhipu.com and the letter original share. A5 Starter