Half-life passion and dreams

At the age of 20, I set up my own company. At the age of 30, I made hundreds of millions of dollars to invest. At the age of 40, I chose an important industry, and then I focused on this industry. At the same time, I got the first place in the industry. Year old, realize their dreams, the company's revenue over 100 billion US dollars; 60-year-old successor, and then their own retirement. My life has always been in accordance with my plan in progress.

My life is going according to my plan

About 30 years ago, I founded Softbank, when I had nothing, the only passion is there, there is a dream you want to succeed. I want to be a very successful person in Japan and the rest of the world, providing new technologies and providing new lifestyles for people. I hope to realize my dream through the power of computers and later the Internet.

Thirty years ago, I used to have nothing, but now our company hires more than 20,000 employees and earns 26 billion U.S. dollars. With hundreds of Internet companies, I continue to realize my dream. Six or seven years ago, when we started high-speed broadband business, we were losing money. We want to change the network infrastructure so that netizens can enjoy higher speeds at a lower cost. The challenge for us is NTT, a state-owned telecommunications company. It was a big competitor, and we were a very small company, so we had to bear a very big loss at the beginning. But we still survived and won a very high profit. Ten years ago, our Internet and telecom business only accounted for less than 1% of the total revenue. Most of the revenue was from computer software distribution and magazine publishing. Now that we are totally reborn, with 99% of the Internet and telecom businesses, we constantly challenge ourselves, change ourselves and innovate, all of which have brought us fruitful results.

I was 19 when I was studying in the United States and saw a picture of a micro-computer in a magazine. At that time, I was very surprised. I think this is where the future lies. It will change people's way of life and will change human history. So I thought I must Put my life on my micro-computer. I am 50 years old this year, but this passion has never changed. I've been planning my life for 50 years: starting my own company at age 20; earning billions of dollars at 30 for investment; choosing a key industry at age 40 and then focusing on this industry, And in this industry achieved the first; 50 years old, to achieve their dreams, the company revenues over 100 billion US dollars; 60-year-old baton to successors, retirement.

My life has always been in accordance with my plan to go, when I look back what is the most important thing? I have been constantly repeating myself, the most important thing is the spirit: you have to have the passion to help the community, to help people, which will give us the best results. We are not for money, nor for other things. Then there is a vision, my vision is to connect with computers, the Internet, they will become powerful tools to help people.

How to succeed, how to achieve the vision, how to carry out the spirit, I have a very specific strategy.

When I was 19 years old, I had many thoughts. I had a list of 25 ideals, including what kind of company I wanted to set up, all on this list. Next I want to inculcate my power go? Once I have a goal, I will wholeheartedly realize it, that is Softbank. For many people this list can be made and everyone can have their own vision, but be sure to do it with all your heart because it is not a simple matter.

Success will not come only in a few years, but will take years of hard work, so I think everyone should prepare their own list to choose your life how to choose, and then wholeheartedly do what you decide. Whenever I have a new concept, I say this new concept, many people will say that this idea is good, but we do not have enough money, we do not have enough technology, we do not have enough customers, this market is not ready it is good. Let's do it a little bit first. Let's do something that we can do today. This method is good, a safer method, and a method that most people will choose. Step by step, 99% will do this, but 99% will only achieve general success.

Not to step by step to think, it is not my style

My method is completely different. My method is relatively risky and difficult, in complete opposition to most people's methods.

The first step in my approach is to have a very big vision and dream that, if successful, can revolutionize the world and change people's way of life. And then I decide again, how many hours do I have to realize that vision, 10 years? Or 30 years? I have to decide on a specific schedule and how many years to achieve this success.

Then I count back, until I push back today, from 30 years to 20 years, from 20 years to 10 years, and from 10 years to one year, so I do not go step by step Think, this is not my style, my style is to set a good goal, a very large vision, and then push back to us up today. This is my style. Everyone is a young man. You have great passion. I also recommend everyone saying that if you want to achieve great success in your life, I suggest that you consider my method.

Even if I had a big dream, I came step by step. I started with a small field in the computer industry, but I always keep one thing: even if it is a small area, few people value it very much A customer can do business, I have to be the first, I always have to be satisfied with the first. So I also suggest that young entrepreneurs want to find some areas to achieve the first, as long as you become the first, people need you. It does not matter whether you are in a small business, a small group, or a small business, and then you can add first in a small business and one day you will be number one in a big business.

Two years ago, we invested $ 15.5 billion in the acquisition of Vodafone Japan. Vodafone Japan is Japan's third-largest mobile carrier but smaller than any of its competitors, and Softbank is also a small company compared to other telecom giants. Everyone said at the time, Softbank will surely messed up this thing, will certainly be caught in the dilemma. But because of my passion, because of my vision, because I long to be number one, we've made a lot of changes and in the past two years we have got the most new users.

The next 10 years I have two goals: First, to make SoftBank the world's number one mobile Internet company, not just the first mobile company, but mobile Internet companies; Second, Softbank ranked Asia An Internet company.

Why Softbank to buy mobile operators do? Because I believe that in the past, the Internet was connecting computers together, but in the near future, the mobile Internet will be bigger than the Internet business of computers. The speed of the phone, the screen in recent years have been greatly improved, the speed increased by 375 times, the screen resolution reached 24 times the original. I have a Yahoo mobile portal that has seen a 100x increase in traffic over the past two years. In Japan, the download of music is also 10 times higher than that of a computer on a mobile phone. A year ago, the mixi volume on the SNS Web site was also 90%, but computers now account for less than 40% and 60% from cell phones.

I think the rest of the world would be one such trend that we used to learn from the United States in the past. America's network technology far exceeds that of any other country, but for mobile networks, Japan is implementing new technologies and creating new environments. I think this will happen in other countries in the world as well. So Softbank is what kind of business model? Many people say SoftBank is a very good investment company, SoftBank luck is very good, because it has made a successful investment in Alibaba, Yahoo. Indeed, we are very lucky, Softbank is very lucky.

So what is our business model? Take for example Warren Buffett, whom I respect very much, for his investments in Coca-Cola, McDonald's and Gillette, all of which have been very successful and have very good returns. He also owns an insurance company, which owns 100% of the insurance company. The insurance company gave him a very good cash flow, he generated cash flow in the insurance company, and then continue to increase investment, these investment companies also gave him a very good return on investment.

We Softbank is also the case, we also have their own mobile company operators, broadband companies, we have Yahoo Japan and so on. They give SOFTBANK a very good cash flow and we run a very good cash flow so we can invest in very good companies like Yahoo, Alibaba and other very good companies. We have invested more than 800 Internet companies, but also give us a very good return.

We were still losing money four or five years ago, but the profits have now reached 6 billion U.S. dollars. In the past 10 years, we have invested 3 billion U.S. dollars, and the return is about 26 billion U.S. dollars. The return on investment is nine times as much. I think for the network investment, perhaps we are the world's best big company return on investment. We only invested in Internet companies. Ten years ago I invested in U.S. Internet companies. Five years ago I was concerned about Japanese Internet companies. Today I am concerned about Chinese companies and Asian companies. We are very fortunate to invest in Alibaba and Yahoo.

Now my biggest interest is investing in Asian companies, and China offers the most opportunities for us. I hope I can help those young, young internet companies. As long as you have passion and dreams, I am willing to support you and hope to work with you to succeed.

If you can not do the most in China

Look at the history of mankind, in the seventeenth century, people competed against each other to obtain new material. For example, like agricultural materials, food, metals, medicines and so on. From the 18th century to the 20th century, people were all competing for energy for the industrial revolution. Oil, gas and electricity help them make changes in industry. In the 21st century, I think the acquisition of information is the focus of competition. People want to obtain this information faster, more widely and with greater depth, and then to pass on, share information and communicate better.

So my focus is on getting information, that is, online business, just as I used to be concerned with the U.S. Internet companies, which have always been the boss, in every aspect of their online business. Google is the boss of the United States, but also the world leader, but if Softbank as an Internet company, Softbank is the world's second-largest cash flow company. We are bigger than eBay and bigger than Amazon. We're bigger than any other U.S. Internet company, behind Google, but we're still a losing company four or five years ago.

Google is a search platform, then what is our business model? We have wireless, broadband, and at the same time, we have the largest search business in Japan. So you compare the business model of Softbank with Google and NTT. We are the only content platform company with infrastructure and the most comprehensive one. At present, the United States is the largest network country in the world. However, if you look into the future and the new history is going to happen in the coming decades and in the next 30 years, China will become the largest country and the largest network country in the world in terms of GDP. I want to be the largest company in the world. The Internet is without borders. So I hope I can support young Chinese entrepreneurs.

A few years ago, 50% of Americans use the Internet, which accounts for 50% of Internet users worldwide. In the coming years, the importance of the United States in this respect will be reduced. China's broadband scale has become the largest in the world over the United States. The number of Internet users in Asia will account for 50% of the world and the number of U.S. Internet users only 12%. Now all the most successful online companies are American companies, but in the near future, many Chinese Internet companies will become the largest Internet company in the world. If you can not do the most in China, you will not be able to do it globally maximum.

Google in the United States, the PC network is very successful, but not the largest search engine in Asia, so my vision is to make Softbank successful in the mobile network. I want to create the success of Asia, unite the power of Asia, to create global success, I hope to help young Chinese Internet entrepreneurs, as long as you have a very great vision, a very strong passion, I hit the bottom of my heart willing to help you, Because I want success, longing for success, longing for success with you!