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As early as the site has not been established when we have to first determine the key words to optimize, however, in Hebei SEO star around there are many friends in the site keyword has not really choose a good time has been the site to build up, and then hurriedly find a keyword to optimize. So in the absence of a clear web site prospects and key words are very unfavorable to the development of the website, today, Hebei SEO and everyone together to learn to choose the key words to be optimized must pay attention to what exactly.
1, to determine their own to optimize what the industry key words
Determine what industry you want to optimize the key words, this presumably everyone is to understand, here, Hebei SEO Star is simple to say it. For example, some friends do travel, then he wants to optimize the word is to be in the tourism industry choice, but each industry has every industry elite, general people can not easily get good rankings, even if very hard. So it is necessary to select and industry keyword-related long tail keywords, such as the addition of the region will reduce the competitive pressure. For example, the star wants to optimize SEO, but the word competition is very big, so it is necessary to bypass and then add the region, so the star to optimize the word is Hebei seo, of course, the word competition is very very small.
2, to search for a variety of their own so optimize the key words
Search their own so optimized keyword method is mostly to see how many Baidu index, and then search the search engine in this keyword, see how many people in the word and how many related search. If the relevant search and related search words more to explain the difficulty of the word is not very small. And then look at the top five top ten or even the top 20 of the site's competitiveness, use the internal page to optimize the site competitiveness may not be lower than the use of the site home page to optimize the word, because some of the weight of the site's weight will be the weight of the main station to inherit, so that the weight of this page is also very high, So the content page should be carefully analyzed and then concluded.
3, optimize the key words to try to avoid bidding competition
Often some words Baidu index is not high, related search is not much but the homepage will have seven or eight to do bidding promotion. This kind of situation is generally the commercial value of this keyword is very high, cause many people use the way of bidding to obtain the visitor, thus realizes the conversion rate. Just imagine a word Baidu index only 100, and almost the visitors will first browse the top ranked first, if the first is not satisfied will browse the second, third, fourth of the downward browsing, even if we will such a word to do the natural ranking first, but after browsing the auction site how much traffic to visit our website?
Hebei SEO Star Original submission, original address: http://www.125seo.com/seo-youhua/631.html
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