How to be a good product manager in a start-up team?

Introduce your own experience:

2011, 1 People, do not know where to start to do products, so that my first version of the original product made 1.5 before the release, miserable na;

2012, 2 people, we are the industry's first start-up products flattened company;

2013, 3 people, we began to try to make the product feedback more accurate, detailed and personalized;

2014, 5 of people, I began to dim the awareness of product strategy, trends and layout is probably what happened ...

Well, back to the point, combined with my entrepreneurial experience-how I grew from 0 to a relatively good product manager, to answer questions, three.

First, find your core motivation, or beginner.

I go to start a business, to do product, and can persist, and still can do well, but from a point, "I just want to do things", because of this beginner, so, all the other difficulties are not a matter. In the face of difficulties (PS: Small companies also have the resources of competition and even political struggle oh), I still dare to advance things, I am not afraid to make people uncomfortable. Of course, today I will try to deal with things in a way that doesn't make people unhappy.

Since "I just want to do things", why should I pay too much attention to the other, I want to do is to push things forward. As long as things continue to go forward, then, our products can be done in the end, because "the world martial arts, but not broken." As fast as I can, I have time to listen and reflect.

Without the people who want to do things and get a sense of achievement by doing things, it's hard to grow into a good product manager in an entrepreneurial company. Because the problem of entrepreneurial companies is too much, things do not dare to push, then the money is also very difficult to take, you can only leave.

Second, it is extremely important to learn and to drive the learning atmosphere of the team.

When I began to make products in 11, the small white one, do not understand. White point, even learning do not know where to start, read books do not know which one, said more are tears ah ... But today, I have been able to communicate with the top-tier Internet company's leading product managers.

I think this is the most important thing is learning, learning methods including but not limited to looking at the industry good books, pay attention to the circle name Bo, on the know, on the Quora, on the watercress, pay attention to the appropriate micro-signal, sharing activities, writing reading notes, reflection, writing articles ...

Now, basically have good experience at home and abroad, good books, I can see the first time dynamic, and then start. This is my greatest experience.

Today began to see Alan Cooper's "about Face:the Essentials of the Consortium design", that is about Face4, there is no Chinese version, I bought the English version, believe me, this is the best product Manager book, not one.

Third, become a level of talent.

Last night, read "Zhou: My Internet methodology," I think the most interesting content is the Appendix "Zhou 祎 Annotation" lost jobs interview "Inside Content, which mentions a level of talent, B-class talent and C-class talent, good entrepreneurial company product manager must be a Class A talent, do not need to protect self-esteem, You just have to make the most of it.

I remember Ma also said that any team's core backbone must lead the team forward without any support. That's basically what it means.

Entrepreneurial company good product manager must be the backbone, must be a level of talent.

I often wander around the product manager community at home and abroad, but I speak very little. This is the third time I know the answer, the first serious answer, I hope to have inspiration.