Inventory 7 Big startups compete for global group buying market (PHOTOS)

Source: Internet
Author: User
Keywords Group Purchase photos
Lead: According to foreign media in Sunday, recent group buying sites and other companies offering discounted services have attracted much attention, especially the market leader Groupon, which is expanding rapidly in major cities around the world.  Perhaps the group-buying model is easy to understand, and Groupon's rivals and imitators are trying to get a slice out of it.  The following is the United States currently 7 major group buying sites, although the services provided by the same, but the operating model is still different. 1. Groupongroupon Groupon is the leader in the online group buying market, with data showing that Groupon has financed 17.28 million dollars so far. Groupon offers the broadest range of services, spanning 140 cities worldwide, compared to any group buying company. In every city, Groupon offers discounts every day, such as spas and restaurants. If enough users are involved, they will receive these offers and coupons are sent by email.  But if the number of people involved in the group is not enough, then the day of the purchase discount was canceled. For the preferential transactions offered on a daily basis, a sufficient number of users will be required to succeed. So Groupon has also introduced incentives to attract enough users to participate.  Groupon, for example, encourages users to share discounted information via email, Facebook or Twitter, and if a friend of a user receives that information and buys a Groupon coupon within 72 hours, the user gets a 10 dollar Groupon credit. 2. Livingsociallivingsocial LivingSocial is a major competitor to Groupon, serving 26 cities in the United States, and currently has $4.4 million trillion in funding. Unlike Groupon, LivingSocial's operating model does not require a limited number of users to participate in group buying. As with Groupon, coupons can be activated and used after the trading period is over.  LivingSocial a special deal every day from Monday to Friday. Similarly, LivingSocial also uses different measures to encourage more people to participate in group buying.  For example, if a user sends a link, and three people join group buying through that link, the user of the link can trade for free. 3. The current service scope of Gilt Citygilt City Gilt is limited to New York and, unlike other competitors, the Gilt city transaction lasts 7 days and is updated weekly rather than daily. With the pursuit of the number of other competitors, Gilt City offers discount products are limited in quantity, sold out.  Like LivingSocial, Gilt City does not have a minimum number of participation restrictions. 4. BuywThe Ithmebuywithme Buywithme business model is basically consistent with Groupon and offers a new deal on the home page every day. However, in different cities, the number of transactions offered by Buywithme is also different.  Buywithme currently serves 5 cities in the United States and has financed 21.5 million dollars. 5. The TIPPRTIPPR TIPPR service is available in 25 major cities in the United States and is currently financed by $5 million. Unlike Groupon, LivingSocial and Buywithme, TIPPR offers three transactions a day on the home page, updating at least one item a day. In order to attract more users, TIPPR also has incentives, such as the number of participants, the more discounts offered.  Of course, the increase is limited. 6.2.4bn in the "City 2.4bn" is a small group buying site, mainly for the service of the mother. 2.4bn in the city offers a daily deal that is limited to the San Francisco Bay Area and the Seattle-Tacoma (Western port of Washington) area. No outside investment is currently available.  2.4bn in the city is not involved in quantity restrictions, coupons are provided via email. 7. We give to getwe give-to-get We give to get (hereinafter referred to as "WGTG") provide services only in Chicago and offer a new transaction daily. What is different is that the user registers the WGTG, also registers the charitable website www.actofgood.org. To this end, when users participate in group buying, 10% of the purchase money will be donated to charity. Users can choose the charitable organizations they want to donate on the www.actofgood.org website. WGTG also did not participate in the quantitative limit. (Li Ming)
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