Startups, those who have a glossy record don't necessarily fit you.

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

You should sell it according to CPM/CPC.

But we only do a fixed rate, we don't do CPC/CPA or CPM.

But that's how the industry works. You can't charge at a fixed rate. Nobody does that. This is not a reliable.

This is a conversation I had with a senior sales manager while interviewing a social networking sales team.

Mental disorders

I often meet entrepreneurs who need to hire an advanced role. Generally speaking, people prefer to use people who have already had work experience in this position.

So far that's a good idea, except for the fact that those who already have work experience are coming with a very dazzling salary, which is unbearable for many startups in the early to medium term.

In most cases, they are asking for about three to four times times the salary that a start-up company would like to pay. Is it worth it? But how much talent they bring to deserve this salary? My guess is that it might not be good enough.

Let me say why:

Have you noticed that if you want to control an elephant, the traction rope that people need is very thin?

Elephants can easily break free, but never run away. Well, this is because these elephants were trained in childhood and never escaped from the ropes.

The truth is, this has nothing to do with the ropes, which is called mental disorder. There are a lot of experienced professionals who come with these mental obstacles.

If you're a start-up that wants to subvert existing business experiences or workflows, such as software that changes the way software is used and paid for it, a service (SaaS) startup. It is often told that this is not going to work, and you? In all the battles against these people, it is found that they have developed mental barriers. These are the people who are best trained in the industry with the idea that "things can't be done".

In this way, Ballmer once mocked the release of Apple's IPhone:

"The 500 Dollar Contract machine program, I can say that I see is the world's most expensive mobile phone." It is simply not feasible for business users because there is no keyboard, which makes it impossible to send e-mail perfectly. Now it might sell very well, you know, we have our strategy. We now have a great deal in the market. Windows Mobile mobile device, where you can get 99 dollars for a Motorola Q phone, which is very compatible with the machine, you can play music, you can surf the Internet, you can send and receive e-mail, you can send and receive instant messages. So, I'm going to sort of focus on that thing, and I'll say, well, I like our strategy. I like it very much. ”

The next thing we all know.

Do your startups really need professionals with that kind of experience? Bringing these people into the company also means baggage, and even that mental handicap. These experiences are in a particular expression: "This thing can't be done", this expression will be accompanied throughout. With such experience, people can brew mellow wine, can also make moldy beer.

"Age does not always bring wisdom, but age always brings experience." "--stanley Victor Paskavich

The situation in the Indian market

Startups in most industries are trying to subvert the original industry, these companies are very new, and they want to subvert the industry is not.

Take a look at the digital publishing industry, where there are still no more than 20 large digital media companies in India. How many of these 20 have been scaled up? As a start-up, if you are trying to subvert existing companies, do you need them to bring you mental handicap?

Not only that. The hardest question for all who are concerned about the company's experience is whether these experienced people have gone through at least one cycle of subversion. For example, if you work with Digg in 2008-2011, you know how difficult it is to subvert. Or did you work with Siebel around 2000, or did you work at Sun?

How many enterprises in India have gone from success to failure, from peak to trough? (We look at Rediff, it's still making money)

As a professional, if you don't see the hard part of starting a business (excluding being laid off) and have never undergone a painful transition from the company, they are likely to lack that kind of survivor attitude.

But that's what early and medium-term startups need most. They need it every day. --The vision of a survivor who needs a dangerous gaze.