The secret behind the success of small businesses: the appeal of the entrepreneurial community

Source: Internet
Author: User
I share this article with the Dark Horse, the authors have been trying to develop a new approach to the start-up business, which is less focused on the usual government statistics (taxes, crime and income growth, etc.), but on a cluster effect: that entrepreneurs ' groups tend to attract more entrepreneurs. After data screening and analysis, what secrets did he discover? In 2014, more entrepreneurs will start small businesses than ever before. Early-stage entrepreneurial activity is at its highest level since the organization began research in 1999, according to a recent report by Global Entrepreneurship Monitor. According to a report published in 2011 by the Small Business Administration (SBA), most small businesses are unable to survive-only one-third of small businesses still exist 10 years later. How can we survive? In addition to fanatical energy, courage, hard work, creativity and luck ... There may also be a sense of connecting communities, local and global markets. Green Flash Brewing Company (Brewing) in Santiago is a small team that brews its specialty beer and sells it to restaurants and bars throughout the United States. In terms of geography, the existence of this company is a little odd. When RADIUS collected data for our 2014 12 best cities in the United States, we examined the proportion of small businesses in all enterprises. Santiago is at the bottom of the list. After all, in this city, you are more likely to find a biomedical center than a handmade brewery. However, Santiago is also a place where entrepreneurs can do their job, because there are other areas where connectivity is excellent, such as the popularity of small businesses opening Facebook pages, the acceptance of credit cards, and the Web peer review that makes credit issues public records. Social media helped the brewery establish contact with local and national customers. In California State's San Jose, the Blackbird Tavern (Blackbird Tavern) is a collection of restaurants, bars and galleries, a gathering place for creative nightlife in the heart of Silicon Valley. The Blackbird Tavern was booming, and that was odd, because most of the tenants ' business in the building had failed, and the last tenant was forced to close the company after the 2001 tech bust. Why not? The Blackbird Tavern buys from local coffee and spirits and exhibits the works of local artists, which aspire to be a third space. This concept was proposed by the city sociologist Rey Oldenburg (Ray Oldenberg) to define a social environment different from that of the family and the workplace. The Green Flash Brewing Company and the Blackbird Tavern are all different, but they invest in interacting with their communities online and offline. Sometimes success comes from fighting with a different community--an existing competitor--when the time is ripe to disintegrate it.New York is home to the dying book publishing industry, with a start-up company called Oyster, with only 6 large publishers left. Oyster borrowed online music services (Pandora and Spotify) and a successful subscription model for online video services (web-flying and Hulu) to apply it to electronic reading. Oyster consumers can read 100,000 books without limit if they pay a monthly fee-as long as consumers can download oyster apps. Of course, there are small businesses in New York City that use cutting-edge technology in traditional industries. The wonderful irony: The Oyster model is the 19th century member library of the revival. EHR Campus Media is one of the world's most crowded and distinguished academic centers: Boston. As an online publication, EHR Campus Media is a female college journalist whose audience is "young women with a sense of professionalism, fashion, social activity, academic pursuits and health-conscious". Although most of its reports read more like "glamour" than "Great Expectations" (Great Expectations), EHR campus Media's Web site Glamour The controversial topics, popular culture and career advice, Its readers are all over the United States. In Austin, Texas State, Vital Farms is an obvious alternative to the poultry conglomerate, which offers an environmental replacement for manure-laden sheds. Vital Farms, a network of 40 small organic farmers, produces eggs from free-range, not caged hens, the largest in the United States, and its biggest customer is the Whole Foods supermarket (Whole Foods harsh). Vital Farms started as a local network in 2007, with only dozens of hens at the beginning. Now, people all over the United States can buy vital farms produced eggs, get more and more attention to the food source of the people's favor. Sometimes, a start-up company can make a turnaround for a small community. Not so long ago, the city of Lubbock, in Seattle, was the nearest neighbour to a crime-ridden Columbia town, full of uninhabited buildings. Later, La Medusa opened in 1997. The restaurant offers Sicilian cuisine, which is sourced from the local area, one of the first small businesses to move into the neighbourhood, as well as the Tutta Bella Neapolitan pizza parlor. The restaurant now has a weekend brunch and craft bakery next to it. The shift suggests that a community-oriented small business can pave the way for more small businesses. Panic is one of Oregon State Portland's first technology start-ups, founded in 1998 with a shared software product called transmit, nowContinue to develop applications for Apple devices (including Web page editors, news discussion groups, status boards, and cryptographic network protocols). The company survived the last round of the dotcom bust and thrived. But panic also helped pave the way for the revival of Portland Tech. According to RADIUS data, a technology company's job in Portland has created four additional jobs. This may even occur in Las Vegas. Madrivo is an integrated marketing organization whose business is to help companies digitally access customers, provide hotspot maps, performance metrics, and price-sensitive data, among other things. With an annual growth rate of 400% per cent, the company is also an example of how America's gaming Madrivo has turned into a vibrant technology hub and how a small business has helped to influence the city.
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