Think of the "lower half" of the students

"Goddess" and "female cock silk" temperament coexistence of the graduates Ma Jiajia, in the graduation day in the school next to open a own sex goods store, unique personality.

And once the Shanxi Basketball youth team member Liu Kenan, in the year after graduating with the students to venture together, the establishment of the Elephant brand condoms.

Whether it is horse Allison's spice products, or Liu Kenan condoms, I have written a lot of articles as encouragement and appreciation. And today to talk to you about, is about boys selling sanitary napkins.

Want to be the most expensive sanitary napkin brand in China--Chen Zhangwen

Chen Zhangwen, birthday and Bill Gates on the same day, professional and Li are the same (information science). After graduating two years, he founded the most expensive sanitary napkin in China-"afternoon sanitary towel", and for this purpose set up an afternoon women's protection festival, free of charge to the national women to give sanitary napkins up to 100 million tablets.

The common denominator of the three start-ups is that they are all three, just graduating from college; product consumption target charge young group; proficient in internet marketing. And the bigger thing is that these Shiri young people are almost at the same time starting to think about the needs of the Chinese people's lower body and turning the Internet into commercial demand.

This May on Internet entrepreneurship, internet marketing reports and comments are rampant, a constant stream, the network is indeed a new universe with unlimited potential, wave after wave of shining cases, let people relish the entrepreneurial miracle. And the emergence of the pioneering pioneer, more let the Internet entrepreneurship suction foot of the eyeball, can not help but want to ask, why is the "lower body" thinking, shot to open up the internet market space, I think there are the following three points:

Lower body demand is a common human needs, how many people have a large market

One after the other, when the founders think about the project, all the Grinch's ideas are based on demand, demand determines the market, and no one shakes the principle of the market decision strategy. To find a common demand for all mankind, and few people can meet the needs of the loophole, to complete the "speculation", the soldiers of the ancestors, not war and win. So, in China, the world is a loophole to be drilled in the era, Robin Li used Baidu to meet the search needs, Jack Ma with Ali and Taobao to meet the needs of business, with the QQ to meet the needs of the communication and the demand, Wu Xinhong with slimming grinding skin acne beauty Mito Meet the needs of the smug ...

Chen Zhangwen juvenile talent, physical development, hunger, so a sensitive youth began to use the lower body to think about the problem, but also thinking to the lower body, he suddenly found that the lower half of the demand is the common human needs, the eternal demand, needs to be resolved, this is a huge business opportunity.

Chen Zhangwen never thought, the same age of strong male cooked women also played the lower body of the idea, Ma Jiajia dare for women to sell first thing, personal endorsement demonstration, missionary experience, everywhere moonlighting out, speech, in full swing; Liu Kenan hold elephant of the device, take the top, to do the safest condom in China; Chen Zhangwen Shang: The same is the lower body of the game, the elder brother never sell stockings, not to sell the shoe, to sell the sanitary napkins. He was suddenly inspired in the chest, a good sentence: alive, is to protect women. This sentence actually becomes the afternoon sanitary napkin advertisement Word, let the author have to believe, all good things really will happen.

Some people say that women are the largest consumer groups, cosmetics, jewelry, luggage shoes, even the United States Mito are born for women, is this truth, how many women have a large market, not to mention in this age of imbalance between men and women, women really deserve better care.

If it is said that the sex products are to meet the gender needs, reduce the bad man on the younger sister paper infringement; Condoms are to reduce the injury of the sister paper unwanted pregnancy; So, the afternoon sanitary napkins turned out to be not to protect the sisters will not infect the aunt from the grandmother's home all kinds of gynecological diseases, one by one wipe off the fu phlogistic jie?

Millet Marketing Enlightenment: Single product sales more credibility

Lei the "fastest mobile phone to date" to "the fastest millet cell phone ever", well versed in the Luo of the Street Pavilion, the lesson, and the Ark son Blow, still thinking "the best mobile phone in the old hemisphere" this word how smooth past, Huawei and cool faction pointed at Millet, fake hunger marketing, the result with the robbery with, All Copy "Thunder Regiment" mode, can also stone, fishing a basin full of pots. Chance to see a question: Millet marketing model can also cultivate how much internet entrepreneurship? The problem is to ask a data that cannot be counted. But it also tells us that the millet pattern is a temporary reference.

Single product sales is the key to the success of millet, hunger marketing is just exaggerated gimmick just. Sell "Afternoon" Chen Zhangwen and sell "elephant" Liu Kenan, all deeply studied the essence of single product sales. Landing in the afternoon sanitary Napkins official website, simple and generous, information simply and clearly, as an official website, impressively only see a sanitary napkin. On this one sanitary napkin, Chen Zhangwen took apart 100 million pieces, to give the national female friend, as long as every day to sign in once, a true friend of Women's Federation reserve cadres. As a man's author also did not endure, repeatedly signed 3 days, afternoon incredibly also sent 3, now has 6, is worried how to use, and I have no one without sanitary napkins girl classmate.

Single product sales can bring focused attention, specializing in the production process, centralized after-sales service, a unified sales channel, guaranteed service quality and very accurate background of large data feedback, more rare is to create a occasion of the fan cluster effect, cultivate their own product experience team, to give more sophisticated feedback products. As for the model of selling mobile phones can be intact cloned to the "afternoon" sanitary napkins and other lower body products, a domestic commodity sales new channel, remains to be seen.

However, I think the majority of the sister paper do not want to turn the sanitary towel into a millet mobile phone, big aunt with "China Red" to visit my humble abode, oneself also in front of the computer to poke a mouse, and the country at the same time to the aunt of the female compatriots to open Rob sanitary napkins, this is a disaster, the sanitary towel into limited buying, is hair profiteer! So, "afternoon "Although good, do not have a drinking, Lei model, although the ox, the lower limit!"

Men know women better, women know men better.

Women sell Inflatable dolls, men sell sanitary napkins of the era has come, the opposite sex recommended persuasive persuasion is far greater than the same sex, this is a grotesque phenomenon, from a long time men's attention to women than women's attention to women, men more understand women, women know more men. Use heterosexual thinking to do products, recommend experience, as directly on the other side of the hormone, like, tried. So, study shopping mall's male guide for younger sister paper recommended underwear, is a fresh bold very effective attempt, it turns out, Chen Zhangwen afternoon sanitary napkins do very well.

In addition, the new venture together with lower body thinking to do products, but few people in the High-tech industry, there are some reasons, the first is the accumulation of experience is insufficient, experience accumulation is not enough, capital expansion difficulties, the second is High-tech investment, high risk, is the main battlefield of predecessors; low commodity threshold, large demand, Internet sales are small in scale and low in quality.

Just graduated from college, they can not directly and Lei, Luo to seize the mobile phone market, but also do not dare to "two horses" established by the electric quotient, social, financial empire ght, with the help of the Internet wings, do a good commodity online layout, is "product Bujikuibu even thousands of miles" of the vicissitudes of after all, the younger, the lower body is still active ...