Advertising Revenue

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"Gala Cake" started to be eaten by three parties

Abstract: With the Lantern Festival Curtain, the Spring Festival evening cake began to be divided into three parties. According to the relevant data, CCTV Spring Festival gala from advertising revenue to copyright sales, such as the absolute monopoly began to weaken, more than 20 local satellite TV has emerged in the advertising market, and video sites in which Rob with the Lantern Festival Curtain, "Spring Festival Gala Cake" began to be divided into three parties. According to relevant data, CCTV Spring Festival gala from advertising revenue to copyright sales, such as the absolute monopoly began to weaken, more than 20 local satellite TV has emerged in the advertising market, and video sites in which to grab a cup of soup. Local satellite TV, although in the Snake Spring Evening gala or Central ...

ABI Research, a market study firm, recently published a report predicting

According to foreign media reports, market research company ABI study recently published a report predicting that, despite the slow popularity of geographic social networks such as Foursquare and Gowalla, the 2015 Geographic Social network advertising revenue will reach $1.8 billion trillion. Many companies will use geographic social networks to distribute marketing information to mobile users. Some companies will take advantage of the check-in features provided by Facebook and Foursquare, and some will use shopkick applications to provide incentives to consumers in certain places. In spite of ...

360 How do you make money these years?

Application state-"3B" war intensified.   About this search war, may not have a real winner, but 360 how from unknown to advertising giant beast, enough to challenge Tencent, Baidu and other companies, or it is worth our thinking. 360 began attacking Baidu, trying to carve out a rich search market. A new advertising giant is starting to send a clarion call. Baidu aggressively treats 360, default from 360 search source into Baidu homepage. This scene is like 2010 Baidu was exposed by CCTV scene, the industry most of the interpretation is, in Baidu as a new media advertising revenue perfect ...

Online games in advertisers ' eyes

With the rapid development of the animation game industry, new forms of advertising have also been spawned. When you have just finished fighting in the game and want to restore supplies, the food that is used to replenish energy is McDonald's "Big Mac"; When you travel through a virtual city, you find that the streets are full of advertising brands of all kinds of businesses ... Game ads, this new form of advertising has infiltrated into people's lives. According to relevant reports, last year's global online gaming virtual advertising revenue reached 1 billion U.S. dollars. In the eyes of advertisers, game ads like a piece of color and taste of the big cake, how to share this ...

Portal mode is in a lot of trouble.

Summary: Portal mode is a big hassle. As the Internet companies have released the first quarter of 2012 earnings, the traditional significance of the four portals of the report, let the observers issued such a sigh of regret. According to earnings, Sina, the head of the portal, has a big problem with advertising revenue, which is only 9 higher than last year. "As Internet companies have released the first quarter of 2012 earnings, the traditional meaning of the" four major portals "report, let the observers send such a sigh of regret. Earnings show, the first portal of Sina, advertising revenue compared to last year only increased 9%, Sohu is going ...

Music copyright Seems forever controversial

Music copyright seems to be perpetually fraught with controversy. The uproar over Pandora's authorization bill, to maintain the 1.85% authorization rate curtain. However, the apparent success of Pandora's radio masks a deeper crisis in the music industry. The profit is not easy Pandora always hard to make a profit, an important reason is that every song it plays, it is necessary to pay a certain percentage of the revenue from the licensing fee. In other words, only Pandora's advertising revenue earned through music broadcasts is more profitable than royalties. Otherwise, the larger the amount of playback, the more you lose. Beauty ...

99% of personal blogs are not suitable for advertising

http://www.aliyun.com/zixun/aggregation/9128.html "> Blog advertising refers to the ads attached to personal blog to achieve the effect of communication." For the blogger, in their own blog space to attach advertising information, in the display of their own time to obtain advertising revenue. It is also a good choice for advertisers to attract relevant user attention to their personal blogs. This is the choice of a winning win.   In fact, 99% of individual blogs are not suitable for advertising. In the ...

It's still expensive and risky.

Summary: "The most Meng 27 cats in history", "10 you have never heard of the Beautiful", "Girls wake up in the morning the most regret 10 mistakes" if you do not control your own curiosity, through a friend's referral link into the BuzzFeed read these content, it is possible "the history of the most Meng 27 cats", " 10 Beautiful Beauties You've never heard of, and the 10 mistakes girls wake up to regret in the morning ... If you're not controlling your curiosity, and you've seen it through a friend's referral link, it's possible that you've contributed to its advertising revenue ...

The three Giants ' dark war on the background of Social electronic commerce

Sina, Alibaba, Tencent three big black war in the context of social E-commerce, Sina August 13 released a significant financial results----the second quarter of this year, Sina Weibo advertising revenue rose 209%, to 30 million U.S. dollars.   The direct effect of this beautiful performance is to push up Sina Weibo's valuation to 6 billion U.S. dollars. According to the data, Weibo advertising revenue exceeded $10 million trillion in the first quarter of the commercialization of Sina Weibo, more than $20 million trillion in the two quarters since. Into the 2013, Sina Weibo launched ...

Ten big data let you play slide mobile ads

When the Android platform is available, it is marked with open and free tags. Many Android developers make money by advertising in the app, but often failing to make themselves a headless flies without using the data. In fact, if you have some basic advertising concepts clearly defined and you know the key dimensions of your data, developers can take advantage of the various types of data statistics provided by third-party statistical platforms to measure mobile advertising revenue. As follows: 1, the total number of users to install the application ...

BofA Merrill Lynch today released investment Report to keep Sohu stock (Nasdaq:sohu) buying rating

The following is a summary of the report: Sohu's advertising business (about 50% of total revenue) will benefit from: 1 The continued growth of search subsidiaries (will be integrated Tencent search); 2 real estate and car advertising rebound.   We expect the Sogou to make ends meet in the fourth quarter of 2014, showing that revenue for advertising (including video) will grow by 28% per cent in 2014. Third-quarter results: Revenue for 368 million U.S. dollars, the year-on-year growth of 29%, the chain growth of 9%, and Wall Street expected to coincide. Brand advertising revenue of 125 million U.S. dollars, an increase of 60% per cent, in ...

Liu Xiang's bank deposit 200 million months fixed wage is only 1062 yuan

Liu Xiang Bank deposits 200 million (1/4) recently a Shanghai Living class media reported that Liu Xiang currently has 200 million yuan deposit. The money was earned mainly before 2008, with a total of 16 endorsements.  But according to the sports administration's advertising revenue distribution policy: Athletes accounted for only 50%, so Liu Xiang earned more than 400 million yuan in the past few years (plus bonuses and business income), but he got half of it. As a member of the national athletics team, Liu Xiang received a salary of only 1062.48 yuan a month fixed wages, 1000 yuan training subsidy, plus every ...

Twitter buys zipdial and pulls users offline

On the evening of 19th, Twitter unveiled the acquisition of ZipDial, a mobile platform marketing company in India, and hopes the acquisition will be more beneficial to people around the world, especially in large developing countries. Industry insiders believe that the acquisition will not only bring new users to Twitter, but also increase advertising revenue. Twitter wrote on the technology blog: in the next few years, billions of people will be the first Internet access, such as Brazil, India and Indonesia, such as developing countries will have more and more people access to the Internet. And these people, the first Internet experience will be ...

Samsung's advertising and marketing spending is expected to reach $14 billion trillion this year

Samsung's advertising and marketing spending is expected to reach $14 billion trillion this year, Reuters reported December 2.   However, such a huge amount of spending has also sparked controversy, and industry experts say the Samsung approach is unwise. Samsung advertising spending accounts for 5.4% of its annual revenue, according to Thomson Reuters, a figure that has left the world's top 20 companies behind. Apple advertising revenue accounted for only 0.6% of the total, GM for 3.5%. Last year, Samsung's advertising spending reached 4.3 billion U.S. dollars, became the world's largest advertisers, but its brand value of only 396 billion U.S. ...

Morgan Stanley maintains Sohu stock reduction rating

Summary: Check the latest quotes Beijing time July 28 afternoon news, Morgan Stanley today released a study to maintain the Sohu (Nasdaq:sohu) stock reduction (underweight) rating. The following is a summary of the report: The advertising performance is strong: Sohu second-quarter advertising revenue to see the latest market Beijing time July 28 afternoon news, Morgan Stanley today released a research report, to maintain Sohu (Nasdaq:sohu) Stock "reduction" (Under ...

Sina Weibo is valued at $6 billion trillion

Absrtact: Sina, Alibaba, Tencent three big black war in the background of social E-commerce, Sina August 13 released a significant financial results----the second quarter of this year, Sina Weibo advertising revenue significantly increased by 209%, to 30 million U.S. in Sina, Alibaba, Tencent The three giants in the background of social E-commerce, Sina August 13 released a significant financial results----the second quarter of this year, Sina Weibo advertising revenue rose 209%, to 30 million U.S. dollars. This beautiful performance ...

Android mobile device shipments far more than iOS

Although Android mobile devices are shipped far more than iOS, iOS is five times times more likely to generate revenue for developers than Android, suggesting that Apple's market-segmentation strategy has brought a huge payoff to app developers. According to Business Insider, a technology blog site, Android app developers can only get 0.19 dollars per app download revenue for 1 dollars, and 1:0 of iOS and Android in app shopping. 43, the ratio of advertising revenue is 1 ...

Tianjin TV Job-hunting program "You Mo" was pushed to the cusp

Absrtact: Recently, Tianjin satellite TV job-hunting program "You mo Genus" was pushed to the cusp. May 30, Innovation Factory Chairman Kai-Fu Lee launched million people's real name boycott "You mo Belong" vote. Although the controversy is growing, but the program ratings have soared, Canton recently, Tianjin satellite TV job-hunting program "You mo Genus" was pushed to the forefront. May 30, Innovation Factory Chairman Kai-Fu Lee launched million people's real name boycott "You mo Belong" vote. Despite the growing controversy, the program's ratings have soared and advertising revenue has soared. But some experts also warned: blindly rely on constantly out of place ...

The company's first quarter operating income of 643 million yuan, an increase of about 34%

The 2014-year quarterly results were released late April 27. The company's first quarter operating income of 643 million yuan, an increase of about 34%, attributable to the hundred-view shareholder net profit of 183 million yuan, an increase of about 25% per cent, the net cash flow generated by the operating activities of 735,000 yuan, the year-on-year growth of about 102%. According to earnings reports, the growth of the first-quarter operating income of the company mainly comes from IPTV, OTT business demand income and advertising revenue growth. Hundred-Vision is the first domestic radio and television new media listed companies, by the Shanghai Media Group (SMG) and Tsinghua Tongfang stock ...

Maintain a Nasdaq:sina rating on Sina shares

The following is the full report: fourth-quarter revenue is in line with expectations: Total net revenue grew 42% to 197 million dollars year-on-year, consistent with previous forecasts and our expectations. As a result of the commercialization of micro-blogging, advertising revenue growth of 45% per cent to 160.1 million U.S. dollars (previously forecast for 160 million to 162 million U.S. dollars). Non-US general accounting standards Non-advertising revenue (excluding CRIC-related revenue) grew 36% to $32.2 million (previously forecast at 30 million to 32 million US dollars), mainly due to higher micro-blogging value-added services ...

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