Three segments of mobile internet entrepreneurship "Xu more than three" of the reverse attack

Source: Internet
Author: User

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UC from 2004 to this year has been nine years, through its own years of development to seize the mobile internet users the most primitive needs, and because of the number of service users, has become the Chinese Internet can affect the giant "variable factors." Looking back on these nine years, Yu has a lot of feelings, whether it is a career or entrepreneurship, for this experience he used a sentence to sum up: the feeling of innovation is to play the heartbeat, entrepreneurial feeling is desperate.

First, entrepreneurs are "Xu more than three"

As an entrepreneur, who would you choose to give yourself a self-portrait? The strong and the endless Beethoven? The ill-fated Van Gogh? or the legendary life of Steve Jobs? As for Yu, he said that all entrepreneurs are "Xu more than three", because entrepreneurship is a protracted war, only insist on not to abandon the people can reach the commanding heights. When we succeed, think of the life of these accompanied by the journey and scenery, most of them are struggling in the market to forge ahead of the scene, which is full of hardship, bleeding, tears, may also have escape. These bitter spicy sour sweet all belong to the entrepreneur own story, among them more or less will have each person's memory and the feeling, but in the entrepreneurial process has been accompanying your faith may have "Xu more than three" shadow.

Everyone has a different inner monologue, monologue calmly have calm, there is experience in life, but also in the current changes in the situation of thinking.

The three segments of mobile internet entrepreneurship

1. Redefining: Redefining the implementation of user core requirements

For a long time there was a great deal of excitement about a topic that created a new user requirement as an entrepreneur, which was really dangerous. Although mankind has developed for tens of thousands of of years, but the demand is innate, the more original demand, the more intense, the volume of the creation of value will be greater.

There is a need for information human beings. In the past, with the change of science and technology, we did not create demand, just technology constantly in the new way to meet the needs of users, such as newspapers into documents, telephones into mobile phones, and the birth of the Internet is actually through the Internet this technological innovation to meet the needs of people's information.

Humans also have recreational needs. When the external environment can not provide a natural demand for users, it produces an important way is game. Game from class, PC to mobile phone is the best interpretation of the user to play the needs of the game has not changed, the change is the technical innovation after how to redefine innovation, with innovation to meet the needs of users.

Even with human beings and the need for life services: In the past, taxi booking mainly by phone, but most people do not like, because the efficiency is too low, but to the mobile internet, drop a taxi, quick taxi and other app applications came into being, because this application improved efficiency to meet the needs of users.

So demand this kind of thing do not want to create, the more original life is stronger.

UC has been doing something for the last nine years, is to redefine the browser, the browser is to meet the needs of users to explore the Internet, so the browser actually solves the needs of users, in the past in the era of PC Internet, browsers have always been as a tool of identity to exist, and UC in 04 saw this demand, So from this aspect to better meet the needs of the user's native, in the technical aspects of economical, with a faster speed to enable users to better explore the Internet.

2, do variables: Every entrepreneur is an element of uncertainty

Entrepreneurs from the start date is an unstable variable, as a variable may have three aspects: technology, company, model.

Over the past decade the development of the industry has formed the Giants, from the global Google, Apple, Amazon, Facebook four mountains, and China is TBA3, this is from the market value.

Although there are four of them in both the world and China, but it is gratifying that even in the face of so many industry giants, there are many applications in such a large environment under the gap to survive and thrive, like every day, ink weather and other such apps have been a lot of users love.

However, as an entrepreneur must be careful, after jobs everyone is strengthening a concept-the user experience, in fact, the word has undergone a qualitative change, become art, art is definitely not the entrepreneur to go to the ultimate goal of the guarantee. Rely on art to do not variable, only art, short-lived, no martial arts, it is impossible to succeed. The core of martial arts is technology, with the passage of time, the development of the Internet will become more and more mature, and in this process the proportion of technology will be more and more heavy, the Internet is not to see but to do, so the art is not an entrepreneur to go to the success of the logo.

3. New species

After making a variable to become a new species, then must become the industry subversive and progressive impetus, but become subversive must not kill others, but stand in a benign angle, how to promote the development of the industry. It industry changes every 10 years, through the PC industry, the software industry, the Internet, to social to mobile internet, but the king of each industry has been killed by the successor, so from a variable to become a new gene is certain.

Third, the goal of UC

With the growth of UC, in the past few years and the future days will be through their own insistence, to help more entrepreneurs become new species, to make new variables. The approach is strategic investment and open platform. UC makes it easier for users to access the mobile Internet using a series of product changes, and UC also more open their own browser platform, but the UC open platform and other browsers of the difference is to insist not to do within the cycle, promote two-way open, across the system, across equipment, reduce development costs, experience upgrades, Leading the web upgrade regression.

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