Online Marketing

&http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp;  The bullying is already a long time ago, and the reason why we are now revisiting this topic is to review the root cause of the problem, of course, the lack of funds is the root cause of the bullying, resulting in a large part of the shortage of funds is a large amount of inventory of capital occupied. &N ...

Last year, Alibaba Yahoo made a few lectures on "http://www.aliyun.com/zixun/aggregation/17839.html" > Blue Ocean Strategy and network marketing practice. In the spring of this year, there are network service providers want to carry out "long tail theory" lectures. So I read Chris Anderson's theory of the long tail. At the same time inquires a lot of information, reluctantly participated in a "from the Blue Sea strategy to the long tail of the theory" forum. But fortunately, I teach part of the main ...

Never been as passionate as today, never as confident as you are today, not because of what you've discovered, not because of what you've developed, not because of how much money you have, not because of what you've got, but because of what you have in mind. We stood together with such determination &http:// Www.aliyun.com/zixun/aggregation/37954.html ">nbsp;

After work has been busy, formed the habit of reading in the aircraft, the first few days back to Shanghai on the road casually turned over a book about the success of the habit is still around the wisdom of Aristotle's Thousand Years "excellent is a habit" launched, not much new. It's a lot of fun to have a few stories inside.     &http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; Tell a story about ...

&http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; November 2005 Sohu became the exclusive Internet content sponsor of Beijing Olympic Games, 2007 facing the upcoming Beijing Olympics, the major portals have launched their own Olympic strategy, the media hype is really lively for a while, in the Beijing Olympic torch relay began ...

&http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; Li-shi and the system, the origin of gold wine people and the history of style marketing overwhelming, no one to doubt his wisdom. October 28 news came out of history is always in 3 months back to paragraph 1 billion, the number I do not doubt that the report can be reflected. The original journey and the giant's promotional strategy to know one or two, not a fire, accurate subdivision of the player, 17 ...

Sina Weibo register for a long time, but has not been clear before, the significance of the scarf. So registered for a few months have not landed a few times, basically did not speak. But yesterday I saw an article, let me have a greater interest in Sina Weibo. &http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; said that the largest number of domestic blog clicks of the main Bo Han, the 4th this month in Sina opened the scarf, the day fans on the W. 6th, Han cold through mobile phone ...

Adidas "No Impossible" PK "Li Ning everything is possible"-from the advertising language, see through the west of all kinds of advertising language, belong to http://www.aliyun.com/zixun/aggregation/8041.html "> Sports brands are the most controversial and provocative. And sports brand is not the most interesting ethically do it, but an up-and-comer Adidas "no Impossible" and Li Ning "Everything is possible" controversy many people think that Li Ning is suspected of plagiarism, but Viagra does not agree with this ...

When I was very young, I liked to watch magic, I had many dreams. But when we grow up, we start to realize that the original ideal and reality is "distance". Actually, think of the distance? Plainly, is not some resistance? Because of these resistance, we give up a lot of their own dreams. This is the way to be a person. Many entrepreneurs do not think about the company's vision, because they feel too far away. Unrealistic. Once someone visited Sony's founder, why was Sony so successful, the Sony founder said it was because Sony was thinking ...

Has studied some foreign shopping websites before, but all belong to the primary level, today carefully looked at Wal-Mart. COM site, although the goods are far below the line of Wal-Mart, but at least than the Chinese Carrefour strong, and if not my information is not blocked is Wal-Mart propaganda work did not do in place, Wal-Mart http://www.aliyun.com/zixun/aggregation/8395. 　HTML > China website only stays in the enterprise information display propaganda level, does not have own on-line mall business. ...

Guide: You should consider the publication of information as your right, not power. Broadly speaking, marketing is seen as an opportunity to help others, not as an excuse to disturb others. My friend Eileen once had a cat with a gray stripe called Nimbus. The cat's biggest hobby is playing hunting games in the backyard woods and then putting the loot outside the back door of the house. Eileen Open the back door every day with all kinds of dead animals--chipmunks, voles, moles or birds. But no one will blame Nimbus, after all, it only ...

Guide: What is the Internet thinking? I am afraid that Lei's seven words "focus, extreme, word-of-mouth, fast" does not speak clearly. Recently, because of an article, "Carving ye beef brisket why not succeed?" triggered on the interconnection of the thinking of the marketing war, carving ye handwritten reply to "carving ye personally uncover: carving ye beef brisket why failed?" Two people you came to me to fight a few rounds of a draw, but it gave those who do not think of the internet thinking back to the tongue. In addition to the previous phase of millet company Li Vanchang Strong launch of the "participation: Millet Word-of-mouth Marketing Internal Handbook", making the Internet thinking gradually become the trend of rising. Not to mention the internet around ...

Guide: From the industrial point of view, two acquisition is yy from the construction of a very positive attempt: through capital means to fill channels, brands and teachers of the short board. But from the point of view of news dissemination, yy this time to do is really not beautiful enough. Last week, the education industry's most important event, no more than yy two shots: Monday acquisition of the Zheng team, Thursday announced the acquisition of global school. From the industrial point of view, two acquisitions is yy since the construction of a very positive attempt: through capital means to fill channels, brands and teachers of the short board. But from the point of view of news dissemination, yy this time to do is really not beautiful enough. One...

Guide: Based on consumer cognitive characteristics, we can see that the emerging Internet brands and traditional big brands are easier to choose among consumers. The High-profile "Double 11" war, with the cat platform up to 24 o'clock 0 o'clock to achieve total transactions reached 57.112 billion yuan curtain. In addition to Ali, other electric operators are also red, Beijing-East World single volume is more than twice times last year, Gome online sales rose 10 times times year-on-year, the only product will be 346 million yuan sales, Shun Fung preferred sales of 72 million yuan. "Double 11" has literally become China and even the world ...

Introduction: In 2014 the total consumption of mobile area is 31.45 billion U.S. dollars, it is predicted that the number will increase in 2015, a company without mobile marketing and advertising strategic deployment will certainly be weak in the competition, and will miss the opportunity to communicate with consumers and increase revenue. By the year 2017, the analyst predicts, the move will occupy 49% of the total cost of digital media. The total consumption in the mobile sector in 2014 was $31.45 billion trillion, which was forecast to increase in 2015, with a company that did not have a mobile marketing and advertising strategy to compete ...

Guide: 2015 approaching, 2014 is about to end. People are accustomed to summing up the past in the turning point, and then greet the new beginning with a better posture. 2014 is the rapid development of mobile advertising for a year, more and more participants, app promotion still occupies the lead, the mobile electricity trader appears the point of explosion. 1, Mobile DSP since August 2013, the United States and technology launched China's first professional mobile DSP, "Mobile DSP" slowly by people, from a small number to frequent, and then across the screen DSP speed up the process of mobile advertising procedures. According to the Mango data statistics, the beginning of the year really have the amount of ...

Guide: 2014 is coming to an end, ushered in a new 2015. This year, the property market ups and downs, the vicissitudes of the market, there are no lack of direct stab pain point and emotional appeal of the copy, let us review this year five good copy of the heart of the people. Father 70 years old, son 10 years old, for who live? Boss 40 years old, subordinates 30 years old, career head? 40 years old--mastering social resources, whether it is a solid purchasing power or personal ability, have become the backbone of society. But men 40, the same ten-face ambush, ya Ju Music This version of the ad copy will be targeted at the experience of the younger era ...

Guide: Generally speaking, advertisers have more discourse rights, the more conducive to guide consumers to buy their own products and services. The discourse market has always been the target of the advertisers ' pursuit, and it helps to improve the living environment of the brand in the commercial market and make the products easier to enter the mainstream market. For example, the brand of marketing activities is to create a good brand or product discourse capabilities, including through a good product reputation to form a market effect, all belong to this category. Generally speaking, advertisers have more right to speak, which helps guide consumers to buy their own products and services. So overall ...

Guide: Near the end of the year, the major media favorite thing to do is year-end inventory. So science and technology foreign media BI, invited Macquarie Nomura Group (Macquarie Securities Group) analyst Ben Schachter predicted the 2015 will detonate hot Internet keywords. Internet of things next year I believe it will be a year of the internet of things, people in daily life in contact with a variety of equipment and devices will be placed sensors and smart chip trend will become increasingly obvious. Schachter that in 2015, we will ...

Guide: "Toilet business" Springtime! Earlier this month, EBay's important payment partner PayPal commissioned a third party to conduct a study on consumer behavior habits, which was surprisingly surprising. The study shows that 15% of holiday online spending is done by consumers in toilets, via smartphones or tablets. The climax of the "couch business" has not yet calmed down, and today Shiri retailers are eyeing the potential consumer's toilet time tightly! (Sofa business is the word stems from a lot of people online shopping is sitting on the sofa, you can ...