Online Marketing

A period of time before the recruitment of Marketing 2.0 volunteers, has been quite enthusiastic response, the cumulative number of more than 30 people to apply, first thank you! 　　At the same time, in fact, I have been looking for a can gather everybody, the marketing 2.0 when serious not serious can talk about the place, now also put it down, on the China's largest network marketing communication platform-Eric Online. So, the Marketing 2.0 circle invites everybody to sit more! 　　I will spend more time on this side in the future. This circle hope to do: 1, what we have puzzled, you can go to the hair, we together to answer;

Some time ago read an article of Brother Gray, "ball-a seemingly simple but very difficult to copy the Marketing 2.0 case", just in the evening with Dingxin and other friends to discuss this matter, but also have their own feelings. Ball case Everyone please see the article Gray, I do not introduce here, and finally a picture shows the way this case is used: experiential marketing, Network marketing, game-type marketing, consumer creation content. In this case, I think of some of the previous media planning cases, some of which are not very successful, I feel that a very important reason is the interaction ...

1. Foursquare&http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; PK Facebook Places from foreign data that Foursquare has identified his leadership position in the lbs (location-based services) field. But with the recent launch of Facebook FAC ...

Recently, see "blog bus" BSP platform to enter Word-of-mouth marketing, launch Yell City News, users with Blogbus user name and password can be logged in, spend a minute to supplement the personal data can participate in all kinds of free access to activities and surveys, experience products and services, back to Yell City to write trial speech and help yell. Any yell will be rewarded with an integral reward, and the bonus points will be used as the basis for the next experience. So what does it mean to try this blog bus? The author believes that it is worth affirming that on the one hand, with innovative spirit, changed the traditional "Word-of-mouth marketing" of anonymity and speculation ...

(Zhou Ningning) Traditional marketing theory requires enterprises to develop marketing strategy around 4P, and to carry out marketing activities. However, with the development of the economy, the marketing environment has changed a lot. On the one hand, it is the homogeneity of the product increasingly enhanced, on the other hand, consumer personalization, diversification is growing, so the American marketing scholar Lauteming in the 90 's famous 4C theory, namely customer (consumer), costs (cost), convenience (convenience) and communication ( Communication). With the advent of the era of precision marketing, ...

Most of the SEM needs to solve the existing directional keyword requirements. 　　In other words, enterprises generally use SEO and PPC to climb the search results page, beyond other already ranked words and vocabulary sites. But what if you develop the need instead of reacting to it? It's more like building a mountain than climbing a mountain. 　　The advantage of building a mountain is that even though it takes a lot of work, it is the beginning of your ascent to the top. such as Google AdWords and other http://www.aliyun.com/zixun/...

With Zac known for a long time, the Xiamen SMX conference just met for the first time. Smx Congress, Zac to find friends recorded some interviews, yesterday will interview old music video published to SEO every day. Many friends look at the MSN, or email consultation, the video of the "various http://www.aliyun.com/zixun/aggregation/8118.html" > Marketing methods for SEO use "specifically referred to, 　　In this unified answer. Personal ...

Google's advertising director Bigle: "Strictly speaking, do you really think that consumers will have the idea of shopping on Facebook?" Facebook ads are not effective at all "but as a marketer, I personally think that Google ads and Facebook ads have their own characteristics, and I think, specifically, that Facebook's ads can go beyond Google because Facebook has a user interest, Imagine what consumption is not ultimately determined by the interest of the user? Users search for a product in Google, not for this product has ...

At present, 2117.html "> SMS Marketing in the education and training industry has been a considerable number of applications, whether it is a member of SMS or advertising text messages are used by business owners." such as neighboring network customers, a university EMBA students, for the spring enrollment on the use of network marketing. Through the accurate selection of database data, targeted to send text messages, so more targeted, at the same time this way strange phone calls to the effect of much better. &...

Direct Sting Local Portal website advertisement Salesperson's two words are: 1, "no effect". 　　2, "Customer is not accurate." Hidden in two words is the comprehensive strength of the site, including the complex business model, operating methods, personnel quality, corporate management and even entrepreneurial spirit. 　　But, most directly, we can analyze these ads behind the core of the problem, so as to find the solution. 　　The above two questions, summed up, the essential meaning is: the customer does not choose you the reason is? Originally, such a sentence is to say to the website Advertiser ...

Guide: E-mail =http://www.aliyun.com/zixun/aggregation/12915.html "> Spam?" A small survey shows that e-mail does not cause consumers to dislike, even a considerable number of consumers love, or rely on e-mail. E-mail marketers must be despised for their weapons. They can be affordable, reliable and productive. The key is to see how you use it. Here, American email marketing expert Jeanniey Mullen teaches ...

&http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; Recently, on Sina Weibo saw a video of a brain residue, a girl in the street openly in the streets mad like crazy smoke?! Is it what should not be eaten, or what should not be in the evil. Dragged to the last look, incredibly is an HP advertisement, My Computer, my stage, the street as their own stage this can understand, but, this and computer have what inevitable connection? The most ...

With the advent of the 3G era, 750 million of mobile phone users constitute a new wireless market potential is also being developed, how can businesses in the fast-changing wireless new market to seize the opportunity? This has become the most concern of enterprises in the 3G era.   June 4, by the RU Leopard Mobile phone search (roboo.com) Suzhou agent Chuang Rong software company sponsored by the "Triple network integration, innovative application" as the theme of the mobile phone top precision marketing recommendations may give these enterprises some inspiration. According to the Confucianism Leopard Mobile phone search distinguished 3G Marketing expert Mr. Chen, Confucianism Leopard has been in Zhejiang 、...

In a few weeks, I will publish the 2008 Webmaster list and add something I hope to see next year. The earliest results were not very good, and some of what I hoped for did not make a profit. 　　But this may be my mistake, and when I never show my gratitude, why should I expect everything to be what I want. So I'm going to be in the 2009 Hope List, first thanks for this week's Thanksgiving event in the United States. 　　The following tools, concepts, and collaborations make it easier for me to finish this year's work, and I will continue to use these things well. Traditional Rob ...

Change, is paid http://www.aliyun.com/zixun/aggregation/8953.html "> Search Marketing Market Eternal truth." We also often encounter changes, and usually this change is good for us. Changes will bring us better advertising relevance, better technology, more directional choice of opportunities, etc. 　　However, some changes are not what we expect, and it can lead to negative results. Last week, a pioneer in the industry, Alan Rimm-kaufman, was sick from ...

Three years ago, a customer told me: almost all the market http://www.aliyun.com/zixun/aggregation/8118.html "> Marketing methods have been tried, television, radio, newspapers, magazines, outdoor advertising, car ads, online advertising, Search engine marketing, Yellow pages, mail marketing, direct mail advertising ... 　　The results are exceptionally clear. 　　In the comparison of all marketing methods found that search engine marketing is the most efficient, the largest return on investment in a marketing way! Search...

The Communist Party launched vast numbers of workers and farmers; the insurance company launched tens of thousands of people to participate in insurance agents; Google is the internet age, launching all web names and small web sites of the king of Online marketing, in the multimedia and Internet age, you can become a marketing http://www.aliyun.com/ Zixun/aggregation/39008.html "> uncrowned! Remember the "Long Tail theory" in the book about the long tail of the energy, is the mainstream forces can not resist the torrent. Why does the Communist Party ...

I don't know how foreigners are doing, but the power of the word "free" in China is too great. No matter what things, free things will be grabbed, anyway, a few more, free things I like. This is the majority of people's mentality, everyone loves free is not false. Internet users in China have such a mentality. For example, software industry, we all like free, you really if the charge I find cracked version of. Sub？ Cracked version of No, then I choose the function of almost free version. Of course, here I will not pull far, I am talking about http://ww ...

The information age has created a huge amount of information flow, but also lead to people in the search for information more and more at a loss, the corresponding, as advertisers, but also have to be effective in conveying information and headaches.   In fact, many network platforms in the long-term management, has accumulated a huge value base, as long as the effective play out, it is enough in the complex network information to achieve efficient information transmission. Recently, we try to launch the "famous Shop recommended" column, select Excellent enterprises by region, industry division, made the theme page to focus on promotion. In addition to the 58 with the main recommendation of the City Network ...

&http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; Vanke Songshan Lake Meeting Internal data leakage incident, is definitely a successful network viral marketing case. Communication media is the network community, the speed of transmission, coverage of the broad, the industry's profound influence, thought-provoking. Many people's viral marketing is said in the mouth, but the event planners and organizers, in a very old-fashioned but very familiar way, the implementation of such a ...