How to improve customer service quality

Recently, I have been thinking about how to improve the quality of customer service.   Every time I see other excellent customer service companies, I will learn from their experience and think. I recently studied the customer service of a company in San Francisco, named one Jude, who has changed the way people make appointments to doctors.   I made a careful study of their customer service and summed up the following 4 points. 1. From the outset to provide customers with a simple experience if you visit the website of one Jude, you will find ...

How do those free services make money?

For the Internet Free service is how to make money, this article summarized the following 14 ways: 1 Free value added mode; 2 deadline promotion; 3 targeted advertising mode; 4 sponsorship mode; 5 wiki mode; 6) Gillette mode; 7 open source mode; 8) the Zynga mode; 9)  Additional sales mode; 11 brand effect mode; 12 Affiliate marketing; 13 sell to GOOGLE;14) Let your next company succeed! This article from the Financial Research website ZINGFIN.C ...

The exploration way of product manager

The Internet industry is a virtual digital industry relative to the traditional industry, but the two have similarities: offering products to users. and the Internet industry to do products, sell products process, product managers throughout the lead, throughout.   To product as the core, product team as the core mode of thinking, is affecting the Internet practitioners. Product Manager products, its users mainly product managers, product-related personnel as a supplement.   Share my search for Product manager products. Product Manager products Explore the way product form exploration according to the product level of thought, explore ...

KPIs included in the eight content marketing strategies

In the current era of the Internet, from the beginning of statistics on the site's "click Rate", the site traffic analysis and digital marketing key performance indicators (KPI) of the basic knowledge has been greatly developed. Google Analytics, Baidu Statistics and enterprise internal proprietary system analysis tools, so that digital marketing reports for marketers to become more simple and efficient.   Now, if you don't know anything about your site's KPIs (including consumer participation and conversion rates), you're not going to make any headway in marketing. However, with the content ...

Analyzing the balance between business value and user value

Today, my original plan is to ask everyone to answer three questions separately: 1 who are you?   2 What is your role in the job?      3 Please give a brief introduction to the value and business value of your company to the user. Peers: ..., we are also doing business management, and invoicing software, when it comes to commercial value, the company is committed to solving the problem of "How to use software with low cost for small and medium-sized enterprises", we ued have conflict in doing, each company has a short-term and long-term goal, in the short term, Chinese enterprises ...

New media BuzzFeed crazy spread behind

BuzzFeed Web site is a media company founded in 2006, created a lot of crazy content on social networking sites, spread gossip gossip information for users, monthly visits reached 40 million people, accumulated 46 million U.S. dollars of financing, the valuation has exceeded the 200 million dollar mark.      How it does it, below for everyone to explain. When you open www.buzzfeed.com this website, what will you see? "The happiest moment of the day", "Creepy ads", "Why cats like to be ..."

Teach you to respond quickly to changing needs in your project

For the people who do the project, the most impressive estimate http://www.aliyun.com/zixun/aggregation/7522.html "> is the change of demand", the word makes the coder tense. Pray for no change, but always things and wishes, whether in the process, or after the end.   There is always this kind of change, optimization waiting for you to support. So how to deal with the need for such changes? The author has the following personal views to share and discuss, hope ...

Prehistoric's webmaster, are you all right?

Just a cheap hand, to enter the haoting.com found completely unable to open, as the world has never been the same site, can not help but think of my music station when.     That will be full of how to optimize the site, how to fill data, how to hang ads, how to deal with South Telecom North Netcom Impassability. Find ways to do products, although it seems that there is no "product" the word, that will Baidu MP3 search a song to play after four clicks, I put the search results page and play page merge, enter the song name return direct play automatically add ...

Sina Weibo, which accelerates the commercialization process in question

For the current Internet industry, Sina Weibo is undoubtedly the most popular information publishing and exchange platform. Continuous online micro-task, information flow advertising platform, in the micro-blog content to push advertising information, Sina Weibo in commercial advertising on the pace of gradually accelerated.   In the profit model has not been clear, empty flow can not be effective in the plight of the situation, Sina Weibo through the rectification of marketing market, the introduction of bidding ranking system, Amnesty grassroots large series of measures, began in the advertising market formal test water. Follow the search engine bidding ranking system "never turned off ...

Your software is not worth downloading

I don't download a BBC software or a NPR software on my Computer. So why do I want to download one on my phone? Did I buy a separate radio to listen to different stations? Their functions are the same, the only difference is the content.   Software should provide some practical functionality, not just a bunch of binary files wrapped in content.   How we Guanzhong reading software in his sister's stupid meaningless iphone software: 1. Board the website.  2. You are told that you are not allowed to read this website. ...

"Light" is the trend of mobile internet

First, the trend towards social mobility is overwhelming; second, globally, mobile society lacks a clear profit model, but the future business value is immeasurable; third, unless there is disruptive innovation, new competitors will not have the space to live.   The social mobility trend is overwhelming when social encounters with mobile Internet, there is bound to be huge bursts of energy. Facebook has also been voted on by the capital markets for missing the mobile internet. But Chengye, Xiao, Facebook is fast catching up in the mobile Internet arena, quickly making its mobile ad ...

The capitalist's first bucket of gold: with Blood and tears

2 years ago, I was a mouse, I thought "capitalist's first bucket of gold is blood" is brainwashing nonsense.   Today, when I was "convicted", account was black, the article was sealed, I understand, your cowardice is camouflage, your humor is marketing, your popularity is the stock price, your freedom is vain, your love is exposure, you want to make money is the truth.   When I was registered, Sina Weibo recommended me a bunch of hot Weibo accounts, and I thought you were very considerate. When I landed, see Li, Li Bing, Li are here, I thought you domineering 10 ...

The realization of user value can bring about the credibility of business value

The internet has an old saying, as long as you can realize the user value, will certainly bring the commercial value.     Is this a believable statement? This view originated from the era of PC-dominated Internet, now PC-side user stay time drops, user behavior tends to stabilize conservative, mobile end is flourishing. One of the differences between PC and mobile is that PC-side user flow is free, through hyperlinks, from one website to another, to another site ...   But can you go from one app to another to another app? "Short path" on the mobile side ...

Draw on Zhou Hongwei's selling tactics

February 1, 2013, Zhou 祎 on a "day up" to introduce 360 company's history of development and publicity 360 of the current major products.   This video, it is worth all to do the product of the peer carefully read it again! 1, always hold high the banner of user interests do not waver review of all the comments of the old week, high user interest is always the first, most important, and the constant circulation was brought up. Of course, this is also the first topic that all product managers must focus on, and is the starting point for all products. This, quite a bit similar to "we are serving the people ...

Probing into the marketing model of micro-letter

In the current era of the Internet, today's popular internet marketing model is the impact of micro-letter.   See the micro-broad has built a nest micro-letter began to promote the micro-letter public number, most enterprises also began to restrain the marketing of a momentum, trying to lose the loss of micro-bo in the bitterness of a cup of credit. Of course, the micro-letter is different from the micro-blogging model, its marketing model is similar to the mail subscription type of licensed marketing, the audience more active choice and leave the right, your marketing content slightly careless, may accumulate thousands of people a night before the suspicious away from you. ...

How traditional magazines Kill tech blogs

Recently, the concept of "new media" fire, the Science and technology blog has sprung up to come out, the society has brought a direct and heavy blow.     As a science and technology magazine editor, the recent operation of the agency is very bad, no longer think of some way to live.   So I decided to make a plan from the strategic and tactical level to kill these arrogant tech blogs.   Code of Action--witch's hammer. For us, "get killed" means that the magazine closes down, and colleagues go to each other to find their own mom. But conceptually, tech blogs and magazines don't ...

Realizing self in social networks

Maslow said that Self-Realization is the ultimate goal of human pursuit.     So in the social network, how to achieve the self, the following to discuss with you.   One: How to achieve self-realization I combined my own life experience, the summary is: 1: Through the attempt to discover potential;   2: Look for the benchmark, establish imitation, learning object;   3: Through the encouragement of others, praise, enhance learning power;   4: Improve and innovate;    5: Constantly make themselves perfect, so as to achieve self. In the process of self-realization ...

Sina Weibo: The effect of activity is not as good as before

In the internet age, Weibo is undoubtedly the most popular information dissemination platform, and in the micro-blogging activities platform has been an important part of the enterprise micro-blogging operations, in my role as a marketing consultant in some enterprises, micro-blog activity has even become its official microblogging the most important to gain fans, increase the degree of activity of fans.   But with the continued deterioration of the Sina Weibo ecosystem, the effect of micro-blogging activities has become increasingly poor, gradually reduced to chicken. July 2012, I was invited to a company to lecture, when they just held an event on Sina Weibo, 5,000 yuan of prizes cast ...

Explore questions and Answers Web sites can make a profit in the fog

I am now doing a question and answer website project, the main target users are entrepreneurial people, so began to explore the question and answer class website profitability.   Here are some of my thoughts, a kind of speculation, I hope to be able to communicate with colleagues. 1. As far as I know, at present, all the questions and Answers type website has no mature profit model (my project is no exception) It's an embarrassing fact, we made our own (future) competitor's survey, extracts part of the content, such as the following table: Note: The above is from our observation of the site and the network of public data, such as the actual situation ...

Products will develop in the direction of increasing people's happiness

The game meets our 4 great desires: more satisfying jobs, more chances of success, stronger community connections, and bigger careers. Let us know what can make us truly happy, let ourselves become better. But how to apply the knowledge of virtual world to real life? How to make our products game to change the real life? This leads to the author's third point: three: The game of the operating mechanism (how to play the product) 1: Full of the present (gaming participation mechanism), the author mentions, As game practitioners increasingly push the game to reality ...

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